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Interview Answer Pack



Step 1: Original job advert

Senior People Partner

Step 1: Original Job Spec

Senior People Business Partner - Commercial

Company: Trustpilot
Location: London
Rating: 3.6 out of 5 stars

Overview

At Trustpilot, we're on an incredible journey. We're a profitable, high-growth FTSE-250 company with a big vision: to become the universal symbol of trust. We run the world's largest independent consumer review platform, and while we've come a long way, there's still so much exciting work to do. Come join us at the heart of trust!

The Senior Business Partner is a seasoned individual contributor with deep subject matter expertise in business partnering. This role provides strategic support to business leaders by aligning people strategies with operational and functional priorities, contributing directly to organisational performance and employee engagement.

With a focus on building strong relationships, shaping talent strategies, and enabling workforce effectiveness, this role partners with senior leaders across the commercial organisation. It combines tactical delivery with strategic thinking and is instrumental in executing high-impact people initiatives. The Senior Business Partner operates with autonomy, navigating ambiguity, solving moderately complex challenges, and influencing outcomes across teams and regions.

This role will be supporting our Commercial function and partnering very closely with our Chief Revenue Officer and our VP of Commercial in the UK.

What you'll be doing

Strategic Business Partnering

  • Serve as a trusted advisor to senior functional leaders within our Commercial organisation, supporting the alignment of people strategies with business goals.
  • Partner with the business to identify people-related opportunities and challenges and translate them into actionable plans.
  • Provide coaching and support to leaders on team dynamics, engagement, performance, and change.

Workforce Planning & Organisational Design

  • Lead functional workforce planning efforts, helping shape future-fit team structures and capabilities.
  • Support organisational design activities, ensuring scalable and effective operating models.
  • Use data and business insights to inform headcount planning, role definition, and structural adjustments.

Leadership & Talent Development

  • Partner with the Commercial leadership team to help level up their individual leadership capability and impact.
  • Collaborate with Centres of Expertise (CoEs) and functional leaders to define and implement talent strategies.
  • Identify high-potential sales talent, support succession planning for key commercial roles, and contribute to leadership development initiatives for sales managers.
  • Coach leaders to enhance their team leadership and talent management skills.

Culture, Change & Engagement

  • Support the execution of cultural initiatives and engagement strategies in collaboration with leaders and CoEs.
  • Lead or contribute to change initiatives that improve performance, inclusion, and team health.
  • Help embed values-led leadership and foster a collaborative, high-performing culture.

Data-Driven Insights

  • Leverage people data, employee feedback, and industry trends to provide recommendations and support decision-making.
  • Monitor functional health metrics and proactively address emerging issues or opportunities.

Collaboration & Influence

  • Work cross-functionally with CoEs, Regional People Partners, and other HR stakeholders to ensure aligned execution of people strategies.
  • Contribute to the continuous improvement of people processes, policies, and programmes.
  • Influence business leaders and peers through strong reasoning, data, and insight to drive people-related change.
Who you are
  • You are an experienced HR professional with a strong track record of partnering with senior leaders to deliver high-impact people strategies ideally, supporting sales teams.
  • You combine strategic thinking with a pragmatic approach, operating comfortably across both big-picture initiatives and hands-on delivery.
  • You have excellent relationship-building skills and the credibility to influence and challenge at senior levels.
  • You are skilled at navigating ambiguity and solving complex problems with a data-informed mindset.
  • You demonstrate strong business acumen and curiosity about how HR practices drive commercial outcomes, with a solid understanding of sales cycles, market dynamics, and customer acquisition strategies.
  • You are passionate about leadership, culture, and enabling teams to perform at their best.
  • You communicate clearly and with purpose, adapting your style to different audiences and contexts.
  • You are collaborative by nature and thrive in environments where you partner across functions and regions to get things done.
What's in it for you
  • A range of flexible working options to dedicate time to what matters to you.
  • Competitive compensation package + bonus.
  • 25 days holiday per year, increasing to 28 days after 2 years of employment.
  • Two (paid) volunteering days a year.
  • Rich learning and development opportunities through Trustpilot Academy and Blinkist.
  • Pension and life insurance.
  • Health cash plan, online GP, 24/7, Employee Assistance Plan.
  • Full access to Headspace.
  • Paid parental leave.
  • Season ticket loan and a cycle-to-work scheme.
  • Central office location with gaming corner, coffee bars, and snacks.
  • Access to over 4,000 deals and discounts.
  • Talent acceleration programs.
Step 2 – Decode the job spec

What this job is actually asking for

These are the likely 3–4 core criteria you’ll be assessed on, written in plain English so you can aim your stories properly.

Criterion 1: Being a trusted people advisor to leaders

Estimated importance: 95 / 100
Theme frequency: This theme appears 10 time(s) in the job description.
Examples:

"Serve as a trusted advisor to senior functional leaders within our Commercial organisation"
"Partner with the business to identify people-related opportunities and challenges and translate them into actionable plans"

What this really means

You will work closely with senior leaders and be their main person for people topics. You help them plan teams, solve people problems, and link HR work to sales goals. You listen, ask questions, and then turn ideas into clear plans. You stay calm and clear, even when things are uncertain or changing.

What the hirer is nervous about

They do not want to hire someone who leaders will not trust or listen to. They worry about hiring someone who talks in HR language but cannot turn it into real, useful help for the business.

What to show in your stories

  • That you can build strong, trusting relationships with senior leaders.
  • That you can turn a business problem into a clear people plan.
  • That you can coach leaders on performance, engagement, and change.
  • That you can balance long-term thinking with hands-on delivery.

Criterion 2: Planning the right team shape and size

Estimated importance: 90 / 100
Theme frequency: This theme appears 7 time(s) in the job description.
Examples:

"Lead functional workforce planning efforts, helping shape future-fit team structures and capabilities"
"Use data and business insights to inform headcount planning, role definition, and structural adjustments"

What this really means

You help leaders decide how many people they need and what roles they should have. You look at data and listen to leaders to design teams that can hit sales targets. You think about future needs, not just today. You explain your ideas in simple language so leaders can make good choices.

What the hirer is nervous about

They do not want to hire someone who guesses at team design or just copies old structures. They worry about hiring someone who cannot use data and business insight to plan headcount and roles in a thoughtful way.

What to show in your stories

  • That you can plan headcount and roles using data and business insight.
  • That you can redesign teams or structures to solve real problems.
  • That you can explain org design choices clearly to senior leaders.
  • That you can spot future skill gaps and plan to close them.

Criterion 3: Helping leaders, talent and culture grow

Estimated importance: 88 / 100
Theme frequency: This theme appears 9 time(s) in the job description.
Examples:

"Partner with the Commercial leadership team to help level up their individual leadership capability and impact"
"Identify high-potential sales talent, support succession planning for key commercial roles, and contribute to leadership development initiatives for sales managers"

What this really means

You support sales and commercial leaders to be better managers and people leaders. You spot strong talent, plan for key roles, and help build simple development paths. You work on culture, change, and engagement so teams feel included and can perform well. You use feedback and people data to see what is working and what needs to change.

What the hirer is nervous about

They do not want to hire someone who only does basic HR admin and ignores leadership quality and culture. They worry about hiring someone who cannot challenge or support leaders to grow and keep good people.

What to show in your stories

  • That you can coach leaders to improve how they lead their teams.
  • That you can identify and grow high-potential sales or commercial talent.
  • That you can lead or support culture and engagement projects that change behaviour.
  • That you can use people data and feedback to spot issues and act early.
Step 4: Creating Answers using Your Stories

This page takes your core stories and shows you how to reuse them.

For each criterion you’ll see:

1. Your main CAR story (Context, Action, Result), and
2. Three example questions: one “core”, one “challenge”, and one “future”, with examples of how to aim your story at each one.

About these answers These are your stories, written up in a strong interview style. You do not need to memorise them word for word.

In the interview, it’s completely fine if you say it more simply, forget parts, or only follow the main steps. What matters is that you remember the shape of the story (Context → Action → Result) and the key points, not the exact sentences.

Core questions and answers for each criterion

Criterion 1: Being a trusted people advisor to leaders

This is about being a calm, trusted partner to senior leaders on people topics, and turning business problems into clear, practical people plans they actually use.

Your core story (CAR)

Context: In a previous HR business partner role, I supported a senior sales director whose region had missed revenue targets for two quarters. He believed the main issue was market conditions and wanted to push the team harder, but engagement scores had dropped and turnover in key accounts was rising. As his main HR contact, he asked me to help him understand what was happening and what to do next.

Action: First, I set up a one to one with him to listen to his view and ask detailed questions about targets, team structure and recent changes. I then pulled people data for his region, including turnover, performance ratings, engagement survey comments and absence patterns, and compared it with other regions. I noticed higher turnover in mid performers, more internal transfers out, and comments about unclear priorities and constant changes. I shared these findings with him in simple language, focusing on what they meant for his sales goals rather than HR jargon.

Together, we built a clear people plan. We clarified roles and territories, set up regular team check ins, agreed to address two long running performance issues, and planned a short session with his managers on giving clear direction and feedback.

Result: Over the next quarter, voluntary turnover in his team dropped and there were fewer internal transfer requests from his area. In the follow up engagement pulse, scores on clarity and leadership communication improved, and he told me he felt more confident leading through the changes. He started inviting me into his monthly leadership meetings, which showed he trusted my advice and saw HR as a partner in hitting his sales targets, not just a support function.

How to reuse this story for different questions

Core question Tell me about a time when you worked closely with senior leaders to help them solve a people-related problem.

How to aim this story at this question

Use this story to show how you listened to a senior leader, used data to understand the real issue, and then turned it into a simple, focused people plan that linked back to sales results.

For example, you could say:

C: In a previous HR business partner role, I supported a senior sales director whose region had missed revenue targets for two quarters. Engagement scores in his area had dropped and turnover in key accounts was rising, so he asked me to help him understand what was going on.

A: I first met with him one to one to hear his view and ask about targets, team structure and recent changes. Then I pulled people data for his region, including turnover, performance ratings, engagement comments and absence, and compared it with other regions. I spotted higher turnover in mid performers, more internal transfers out, and comments about unclear priorities and constant changes, and I shared this in plain language, linked to his sales goals. Together we built a people plan that clarified roles and territories, set up regular team check ins, tackled two long running performance issues, and included a short session with his managers on giving clear direction and feedback.

R: Over the next quarter, voluntary turnover and internal transfer requests from his area dropped. Engagement scores on clarity and leadership communication improved, and he told me he felt more confident leading through the changes. He then started inviting me to his monthly leadership meetings, which showed he trusted my advice as a partner, not just a support function.

Challenge question Can you describe a time when it was hard to keep calm and clear while advising leaders during a period of uncertainty, and what you did?

How to aim this story at this question

Lean on the same story, but highlight the pressure of missed targets and low engagement, and how you stayed calm, used facts, and kept your advice simple and steady for the director.

For example, you could say:

C: In one HR business partner role, I worked with a senior sales director whose region had missed revenue targets for two quarters. He was under pressure, felt the market was to blame, and wanted to push the team harder, even though engagement and turnover were going the wrong way.

A: I stayed calm and set up a one to one to really listen and ask about targets, structure and recent changes. Then I pulled people data for his region and compared it with others, looking at turnover, performance, engagement comments and absence. I explained the patterns in clear, simple language, focusing on how unclear priorities and constant changes were hurting his sales goals. Together we agreed a focused people plan to clarify roles and territories, introduce regular team check ins, address two long standing performance issues, and run a short session with his managers on giving clear direction and feedback.

R: Within a quarter, voluntary turnover and internal transfer requests from his area reduced. Engagement scores on clarity and leadership communication improved, and he said he felt more confident leading through the uncertainty. He began inviting me into his monthly leadership meetings, which showed he trusted my calm, practical advice.

Future question If you joined us, how would you build strong, trusting relationships with senior leaders and help them turn business problems into clear people plans?

How to aim this story at this question

Use this past story as a model: explain the steps you took with the sales director, then turn them into a future approach you would use in their business.

For example, you could say:

C: In my last HR business partner role, I built a strong relationship with a senior sales director whose region had missed targets and was seeing low engagement and rising turnover. The way I worked with him is how I would work with your leaders.

A: First, I would set up one to ones to listen to their view of the problem and ask about goals, structure and recent changes. Then I would bring in simple people data, like turnover, performance and engagement comments, and compare it across teams to spot patterns. I would share what I see in plain language, always linking it back to their business goals, and then co create a short, clear people plan, for example clarifying roles, improving communication rhythms, and supporting managers with performance and feedback.

R: Using this approach before, I helped reduce turnover, improve engagement on clarity and leadership, and increase a director’s confidence in leading through change. If I joined you, I would use the same calm, data informed and practical style to become a trusted partner to your senior leaders.

Criterion 2: Planning the right team shape and size

This is about using data and business insight to shape teams, not just saying yes to headcount. They want to see you can design the right roles and explain your thinking clearly to leaders.

Your core story (CAR)

Context: As an HR business partner for a commercial function, I worked with a sales operations leader who wanted to add five new roles because his team was struggling to keep up with demand. The wider business was under cost pressure, so we had to be careful about adding headcount. My role was to help him work out what team shape and size he really needed to meet the sales targets.

Action: I began by asking him to walk me through his team’s current responsibilities, pain points and upcoming projects, and I mapped these against the sales plan for the next 12 to 18 months. I then pulled simple workload data, such as deals supported per person, turnaround times, overtime levels and recent errors, and compared this with similar teams in other regions. The data showed duplicated tasks and that senior analysts were spending a lot of time on basic admin instead of higher value work. I proposed a different design: two more junior roles to take on repeatable tasks, small adjustments to two existing roles to focus on higher value analysis, and clearer ownership of key processes. I prepared a simple slide and one page summary that set out the options, costs and pros and cons in plain language so he could share it with his director.

Result: He agreed to the revised structure and secured approval for two junior roles instead of five more senior ones, which met his budget limits. Within a few months, turnaround times improved and senior analysts reported having more time for deeper analysis that supported sales decisions. He later told me he appreciated that I had helped him think about the right team shape for the future, not just the immediate headcount request.

How to reuse this story for different questions

Core question Tell me about a time when you used data and business insight to plan the right number of people and roles for a team.

How to aim this story at this question

Focus on how you used workload and performance data to challenge the initial request for five roles and design a better structure. Emphasise the mix of junior and senior roles, and how you linked it to sales plans and budget limits.

For example, you could say:

C: In my HR business partner role for a commercial function, a sales operations leader asked for five extra roles because his team was struggling with demand. The business was under cost pressure, so I needed to check what team shape would really meet the sales plan.

A: I asked him to walk me through current responsibilities, pain points and upcoming projects, and mapped this against the 12 to 18 month sales plan. I then pulled data on workload, like deals supported per person, turnaround times, overtime and error rates, and compared this with similar regional teams. The data showed duplicated tasks and senior analysts spending too much time on basic admin, so I proposed two junior roles for repeatable tasks, adjusted two existing roles towards higher value analysis, and clarified process ownership.

R: He agreed to the revised structure and secured approval for two junior roles instead of five senior ones, which stayed within budget. Within a few months, turnaround times improved and senior analysts had more time for deeper analysis that supported sales decisions.

Challenge question Can you describe a time when it was hard to redesign a team or structure to solve a problem, and what you did?

How to aim this story at this question

Lean into the tension between the leader’s request for five roles and the company’s cost pressure. Show how you used data and clear options to move from a simple headcount ask to a more thoughtful redesign.

For example, you could say:

C: As an HR business partner for a commercial function, a sales operations leader wanted to add five new roles because his team could not keep up with demand. At the same time, the wider business was under strong cost pressure, so simply approving five roles was not realistic.

A: I first asked him to explain his team’s responsibilities, pain points and upcoming projects, and I mapped this against the next 12 to 18 months of the sales plan. Then I pulled workload data, like deals per person, turnaround times, overtime and error levels, and compared this with similar teams in other regions. The data showed duplicated work and senior analysts doing basic admin, so I suggested a different design with two junior hires for repeatable tasks, small changes to two existing roles to focus on higher value analysis, and clearer ownership of key processes.

R: He accepted the revised structure and gained approval for two junior roles instead of five senior ones, which met his budget. After a few months, turnaround times improved and senior analysts reported more time for deeper analysis, and he later said he valued that I had helped him rethink the team rather than just saying yes or no.

Future question If you joined us, how would you explain your ideas about team design to senior leaders to help them make good decisions?

How to aim this story at this question

Use this story as a concrete example of how you would work with their leaders: start with listening, bring in simple data, and present clear options with costs and trade-offs. Emphasise the plain language slides and one-pager as your communication style.

For example, you could say:

C: In my current role as an HR business partner, I often help leaders rethink team design. For example, a sales operations leader once asked for five extra roles because his team was overloaded.

A: I started by listening, asking him to walk me through responsibilities, pain points and upcoming projects, and I linked this to the 12 to 18 month sales plan. Then I brought in simple data on workload, turnaround times, overtime and errors, and compared this with similar teams to show where work was duplicated and senior analysts were stuck doing admin. I turned this into clear options, recommending two junior hires, small changes to two existing roles and clearer process ownership, and I explained the costs, pros and cons in a simple slide and one page summary.

R: He used that pack to talk with his director and secured approval for the revised structure within budget. That experience shows how I would work with your leaders too: listen first, bring clear data, and explain options in plain language so they can make good decisions.

Criterion 3: Helping leaders, talent and culture grow

This is about helping managers become better people leaders, growing talent, and shaping a healthy, engaging culture. The hirer wants to know you go beyond HR admin and can use feedback and data to challenge and support leaders.

Your core story (CAR)

Context: In a previous HR business partner role for a commercial team, I noticed one sales manager’s team had higher turnover and weaker engagement scores than similar teams. Engagement survey comments and exit interviews showed people felt unclear about expectations and not well supported. The manager was technically strong but new to people leadership, so I decided to work with him on his approach and his team’s development.

Action: I met him one to one and shared the feedback in a balanced way, focusing on themes rather than individual comments. I asked how he ran one to ones, set goals and followed up, and listened for where he felt unsure. Together, we agreed to focus on clearer expectations and more regular check ins. I helped him design a simple one to one template covering goals, pipeline and support needs, and we practised giving specific positive and constructive feedback.

We then reviewed his team and identified two people with strong potential for more responsibility. We created small stretch opportunities for them, such as leading parts of team meetings and owning a small project. Over the next few months, I checked in with him, coached him through a couple of tricky conversations, and encouraged him to ask his team for feedback on what was improving.

Result: Within six months, his team’s turnover dropped and their leadership and communication scores improved in the next pulse survey. The two high potential team members took on broader responsibilities and later moved into more senior roles. The manager told me he felt more confident as a leader and started recommending that other new managers work with HR in a similar way, which helped strengthen people leadership culture in the wider commercial team.

How to reuse this story for different questions

Core question Tell me about a time when you coached a leader to improve how they managed their team.

How to aim this story at this question

Frame this as a clear coaching story with one manager. Emphasise how you used feedback, built simple tools, and supported him over time to change his behaviour and grow his team.

For example, you could say:

C: In a previous HR business partner role for a commercial team, I noticed one sales manager’s team had higher turnover and lower engagement than similar teams. Survey comments and exit interviews showed people felt unclear on expectations and unsupported, and the manager was new to leading people.

A: I met him one to one and shared the feedback in a balanced way, focusing on themes not individuals. I asked how he ran one to ones and set goals, and together we agreed to focus on clearer expectations and more regular check ins. I helped him design a simple one to one template covering goals, pipeline and support needs, and we practised giving specific positive and constructive feedback. We also identified two high potential team members and gave them small stretch opportunities, like leading parts of meetings and owning a small project.

R: Within six months, turnover in his team dropped and leadership and communication scores improved in the next pulse survey. The two high potentials took on broader responsibilities and later moved into more senior roles, and the manager said he felt more confident and started recommending similar coaching to other new managers.

Challenge question Can you describe a time when it was hard to use people data or feedback to spot an issue early, and what you did?

How to aim this story at this question

Use the same story but lean into the discomfort of seeing negative feedback about a specific manager and team. Show how you pulled together survey and exit data, had a difficult but constructive conversation, and turned that insight into practical changes.

For example, you could say:

C: As an HR business partner for a commercial team, I noticed one sales area with higher turnover and weaker engagement scores than others. Comments in the engagement survey and exit interviews suggested people felt unclear on expectations and not well supported by their new manager.

A: It was uncomfortable because the feedback pointed to one person, so I focused on patterns rather than quoting individuals. I met the manager, shared the themes openly, and asked how he currently set goals, ran one to ones and followed up. Together we agreed to focus on clearer expectations and more regular check ins, and I helped him build a simple one to one template and practise giving specific feedback. We also reviewed his team, picked out two people with strong potential, and created small stretch roles for them to increase ownership and engagement.

R: In the next six months, that team’s turnover reduced and their leadership and communication scores improved in the pulse survey. The two high potential team members later moved into more senior roles, and the manager became more confident and more open to using feedback data early, which helped the wider culture.

Future question If you joined us, how would you support leaders and teams to grow talent and improve engagement?

How to aim this story at this question

Answer in the future tense, then briefly use this story as proof that your approach works. Highlight your steps: use data, have honest conversations, co-design simple routines, and create stretch opportunities for high-potential people.

For example, you could say:

C: If I joined, I would start by looking at your engagement data, turnover and any exit themes to spot where support is most needed. Then I would sit down with leaders to understand how they currently set expectations, run one to ones and grow their people.

A: With each leader, I would agree one or two focus areas, like clearer goals or more regular check ins, and co-design simple tools such as one to one templates. I would also review their teams with them to identify high potential people and build small stretch opportunities, for example leading parts of meetings or owning a project. I have done this before with a new sales manager whose team felt unsupported, where we used feedback data to shape his leadership habits and development plans for his team.

R: In that case, turnover dropped, engagement scores improved, and two team members moved into more senior roles. I would aim to create the same pattern with your leaders: practical routines, visible talent growth, and steadily improving engagement scores.

Bonus: “Something went wrong” story (CAR)

This is your gentle “something went wrong” example. It can be used for questions about mistakes, weaknesses, or how you handle difficulty. For the general questions later this will be woven into the answers.

Context: In one HR business partner role, I worked with a sales leader on a new commission structure that was meant to reward cross‑selling. We moved quite quickly because the business wanted it in place before the next quarter. I focused on getting the approvals and the technical details right, but I underestimated how much explanation and involvement the sales team would need.

Action: When the new structure was announced, I started getting feedback that people were confused and worried they would earn less, even though that was not the case. I realised we had not given enough clear, simple examples of how the new plan would work in real situations. I set up a follow‑up session with the leader and suggested we pause any further changes until we had listened properly. We held small group meetings with the sales teams where I walked through typical deal scenarios and showed side‑by‑side comparisons of old and new commission outcomes, using plain language and inviting questions. I also created a short FAQ document based on the questions people actually asked, and we shared it with managers so they could explain it consistently. Afterward, I reflected on my own process and added a step to future change plans to test understanding with a small group before rolling out widely.

Result: Over the next few weeks, questions and complaints dropped, and people started to see how they could benefit from the new structure. The sales leader told me he appreciated that I had owned the communication gap and helped rebuild trust. For future changes, I involved end users earlier and built in clearer communication, which meant later rollouts went more smoothly and with less resistance.

Step 5: Creating general answers

Answers to the most common interview questions.

These answers reuse the same stories you just built and cover some of the most common interview questions you’re likely to be asked. The system has drawn on your CAR stories and your “what went wrong” story where helpful.

Core general questions and example answers

Can you tell me a bit about yourself and your experience for this kind of role?

I am an experienced HR business partner with a focus on commercial and sales teams. I am used to working with leaders as a trusted advisor, using people data and simple language to help them make better decisions. I enjoy roles where I can link people plans directly to business goals, like revenue, customer outcomes and cost control. I am practical, calm and structured, and I try to make HR feel straightforward and useful, not complicated. For a role like this, I bring experience in team design, leadership support, engagement and performance.

For example, I supported a senior sales director whose region had missed revenue targets and had falling engagement. I listened to his view, analysed turnover and engagement data, and then built a clear people plan with him, which reduced turnover and improved clarity scores. In another situation, I helped a sales operations leader rethink his team shape when he wanted to add five roles. By mapping workload and comparing with other regions, I suggested a more efficient structure with two junior roles and clearer responsibilities, which improved turnaround times and freed senior analysts for higher value work. These examples show how I work in partnership with leaders to solve real business problems through people and organisation changes.

(Built from a mix of your stories.)

What would you say are your main strengths for this role?

My main strengths for this kind of HR business partner role are clear, calm problem solving and using data in a practical way. I am good at listening to leaders, asking focused questions and then turning complex people issues into simple, concrete plans. I use people data like turnover, engagement comments and workload patterns, but I always explain it in plain language that links back to their goals. I am also strong at building trust, so leaders see HR as a partner rather than just a support function. This leads to better decisions, fewer surprises and more consistent follow through.

For example, when a senior sales director missed targets and wanted to push his team harder, I did not just accept his first view. I analysed data across regions, spotted issues like unclear priorities and mid performer turnover, and then worked with him on a people plan with clearer roles, regular check ins and performance actions. As a result, turnover and internal transfer requests dropped, engagement on clarity and communication improved, and he started inviting me to his monthly leadership meetings. In another case, I used simple workload data to help a sales operations leader redesign his team, which improved turnaround times and gave senior analysts more time for deeper analysis. These show my strengths in data led advice, clear communication and practical, business focused HR.

(Built from a mix of your stories.)

What is a development area or something you find difficult, and how are you working on it?

One development area for me has been underestimating how much communication and involvement people need during change. I tend to focus strongly on getting the structure, process and approvals right, and in the past I have sometimes moved too quickly on that side. I have learned that even if the change is positive, people need time, clear examples and space to ask questions. Now I build more time into my plans for testing understanding and adjusting messages. This leads to smoother rollouts and less confusion and resistance.

For example, when I worked with a sales leader on a new commission structure, we moved fast to meet a deadline. I focused on the technical details and sign offs, but I did not give enough simple, real life examples to the sales teams. When people became confused and worried, I owned that gap, paused further changes, and set up small group meetings where I walked through typical deal scenarios and side by side comparisons. I also created an FAQ based on real questions and added a step in my future change plans to test understanding with a small group first. Since then, later changes have gone more smoothly, with fewer complaints and more trust in the process.

(Built mainly from your “something went wrong” story.)

Why are you interested in this role and working with our organisation?

I am interested in this role because it matches how I like to work as an HR business partner: close to the business, focused on commercial outcomes, and supporting leaders to grow their teams and culture. I enjoy roles where HR is seen as a thinking partner, not just a process owner, and where I can use data and simple communication to make decisions clearer. From what I understand about your organisation, you value both performance and people, and you are open to using insight to shape how teams are set up and led. That fits well with my experience and the way I like to add value. I am also drawn to environments where there is change and growth, because that is where good HR partnership makes a real difference.

For example, I have helped a senior sales director move from seeing issues as just market problems to understanding the people drivers, like unclear priorities and leadership communication. By building a people plan together, we reduced turnover and improved engagement, which supported his sales goals. I have also worked with a sales operations leader to design the right team shape within cost limits, which improved turnaround times and freed senior analysts for higher value work. These experiences show how I would approach partnering with your leaders: listening carefully, using data, and co creating practical plans that support both your people and your business goals.

(Built from a mix of your stories.)

Can you tell me about a time when something went wrong and how you handled it?

In one HR business partner role, something went wrong when we introduced a new commission structure to encourage cross selling. The business wanted it in place quickly, and I focused on getting the technical details and approvals right. I underestimated how much explanation and involvement the sales team would need, and we did not give enough clear, simple examples. When the plan was announced, people were confused and worried they would earn less, even though that was not the case. This showed me that the communication and change process was not strong enough.

To fix it, I suggested to the sales leader that we pause any further changes and listen properly. I set up small group meetings where I walked through typical deal scenarios and showed side by side comparisons of old and new commission outcomes in plain language. I created a short FAQ based on the real questions people asked and shared it with managers so they could explain the plan consistently. Over the next few weeks, questions and complaints dropped, and people started to see how they could benefit from the new structure. I then updated my own change approach to always test understanding with a small group before a full rollout, which has made later changes smoother and more trusted.

(Built mainly from your “something went wrong” story.)

How do you handle stress, for example when a deadline changes or the workload increases?

When I face stress, such as shifting deadlines or a higher workload, I focus on staying calm and breaking the work into clear steps. I first get clear on the real priorities and what must be done now versus what can move. I then communicate early with stakeholders about what is realistic and agree any changes to scope or timing. I also use data and simple tools, like short plans or one page summaries, to keep everyone aligned. This structured approach reduces last minute surprises and helps people feel more in control.

For example, when a sales operations leader wanted to add five new roles under cost pressure, there was urgency to respond but also a need to be thorough. I managed this by mapping responsibilities and workload against the sales plan, and comparing data with other regions, instead of reacting to the initial request. I then prepared a clear slide and one page summary with options, costs and pros and cons, so decisions could be made quickly but with good information. This meant we met the budget limits, improved turnaround times and freed senior analysts for higher value work, without rushed or poor decisions. It shows how I handle pressure by staying organised, using evidence and keeping communication clear.

(Built mainly from: Planning the right team shape and size.)

Can you tell me about a time you had to manage several tasks or deadlines at once?

I often have to manage several tasks and deadlines at once as an HR business partner. My approach is to clarify the outcomes, break work into smaller pieces, and sequence it based on impact and urgency. I also keep stakeholders updated so they know what is happening and when. This helps avoid confusion and makes sure the most important things are done well and on time. It also reduces rework and last minute changes.

For example, when I worked with a sales operations leader on his team design, there were several moving parts. I needed to understand his current team’s responsibilities, gather workload data, compare with other regions, and prepare options that met cost pressures and future sales plans. I managed this by first mapping responsibilities and pain points, then pulling simple data like deals supported per person and turnaround times, and finally building a clear proposal with options, costs and pros and cons. By structuring the work in this way, we met the decision deadline, secured approval for two junior roles instead of five senior ones, and improved turnaround times and focus for senior analysts. This shows how I handle multiple tasks by planning, sequencing and communicating clearly.

(Built mainly from: Planning the right team shape and size.)

Can you tell me about a time you worked closely with someone else to get something done?

I work closely with leaders and managers in most of my roles, and I see teamwork as listening, co designing and following through together. I try to bring my HR and data perspective while respecting their knowledge of the business and team. I use simple language, share options, and make sure we are clear on who will do what and by when. This kind of partnership leads to better solutions and stronger trust. It also makes it more likely that plans are actually implemented, not just discussed.

For example, I partnered with a senior sales director whose region had missed revenue targets and had low engagement. I first listened to his view, then brought people data and engagement comments, and together we built a people plan that clarified roles, set up regular team check ins, tackled two performance issues, and included a short session for his managers on giving clear direction and feedback. I did not impose a solution; we co created it and agreed practical steps he felt confident to lead. As a result, voluntary turnover and internal transfer requests dropped, engagement scores on clarity and communication improved, and he began inviting me to his monthly leadership meetings. This shows how I work as a partner to get things done and build long term collaboration.

(Built mainly from: Being a trusted people advisor to leaders.)

Can you give an example of how you learnt a new system or process and became confident using it?

When I learn a new system or process, I like to start by understanding the purpose and how it links to real work. I then break it down into key steps, try it out on a small scale, and ask questions if something is unclear. I often create simple notes or templates for myself, so I can repeat the process consistently. This helps me become confident and also means I can explain it clearly to others. It leads to fewer mistakes and smoother adoption.

For example, when I worked with a new sales manager who was struggling with engagement and turnover, we effectively created and learned a new way of running one to ones and managing performance. I helped him design a simple one to one template covering goals, pipeline and support needs, and we practised giving specific feedback. Over time, he used this process regularly, asked his team for feedback, and adjusted it based on what worked. As a result, his team’s turnover dropped, leadership and communication scores improved, and two high potential team members grew into more senior roles. This shows how I learn, refine and embed new processes in a way that builds confidence for me and for others.

(Built mainly from: Helping leaders, talent and culture grow.)

Can you tell me about a time you disagreed with a colleague or stakeholder, and how you resolved it?

When I disagree with a colleague or stakeholder, I try to stay calm and focus on the shared goal rather than who is right. I listen to their view, explain my perspective using clear reasons and data, and look for options that meet both the people and business needs. I avoid jargon and keep the conversation practical. This approach usually turns disagreement into a joint problem solving discussion. It helps maintain relationships and leads to better, more balanced decisions.

For example, a senior sales director believed his team’s missed targets were mainly due to market conditions and wanted to push them harder. I did not fully agree, because people data showed higher turnover in mid performers, more internal transfers out, and engagement comments about unclear priorities and constant changes. I shared these findings with him in simple language, focusing on what they meant for his sales goals, and suggested we look at role clarity, communication and performance management as part of the solution. Together, we built a people plan that addressed both his need for results and the team’s need for clarity and support. Turnover and transfer requests then dropped, and engagement on clarity and leadership communication improved, showing that handling the disagreement constructively led to a stronger outcome.

(Built mainly from: Being a trusted people advisor to leaders.)

Questions you could ask them

Pick one or two of the following that feel natural and genuinely useful for you.

  • What would a typical week in this role look like?
  • How will you measure success in the first three to six months?
  • How does the team prefer to communicate and share updates?
  • What kind of support or onboarding do new starters receive?
  • Is there anything about the role or team that you wish candidates asked more about?